Build a Plan of Action and Get Ready

Scott Perry • April 23, 2026

Share this article

A) Analyze why you are selling:

If you understand your motives, you will be able to better negotiate and to get what it is that you want, whether it be a quick sale, high price, or somewhere in the middle.


B) Prepare your home for the buyer:

Maximize the strengths of your property and fix up its weaknesses. You want the buyer to walk away from your home with a lasting good impression.


C) Find a good real estate agent that understands your needs:

Make sure that your agent is loyal to you, and can negotiate to help you achieve your goals. In addition, they should be assertive and honest with both you and the buyer.


D) Be prepared for negotiation:

Learn and understand your buyer’s situation; what are their motives? Can you demand a big deposit from them? Try to lock in the buyer so that the deal goes through.


E) Negotiate for the best price and the best terms:

Learn how to counter offer to get maximum value from every offer.


F) Make sure the contract is accurate and complete:

Be honest with your disclosures; you do not want to lose the deal because you were lying or diminishing your home’s defects. Insist the buyers get a professional inspection. This will protect both you and the buyer.

Recent Posts

By Scott Perry May 17, 2026
Thinking about buying a waterfront home? Learn about costs, insurance, weather risks, and the lifestyle benefits of living near water.
By Scott Perry May 17, 2026
Retiring in Thailand: What Americans Should Know
By Scott Perry May 7, 2026
Worried about mortgage rates, inventory, or home prices? Learn the facts behind today’s biggest housing market misconceptions.
Lit office building windows glowing warm yellow at dusk, with people visible inside several floors.
By Scott Perry April 28, 2026
Understand the differences between Condominiums & PUDs. Get expert advice for home buyers & sellers in Silicon Valley.
By Scott Perry April 28, 2026
Think a home sitting on the market is a red flag? Learn why it could be an opportunity—especially in Silicon Valley’s fast-paced market.
By Scott Perry April 28, 2026
Learn how to sell your home while living in it with smart tips to stay organized, show-ready, and competitive in today’s real estate market.
By Scott Perry April 28, 2026
Explore the pros and cons of selling your home as-is and how an agent can help you maximize your results.
By Scott Perry April 28, 2026
Home prices are climbing due to high demand and low supply. See how inventory trends impact appreciation and what it means for buyers and sellers in 2025.
By Scott Perry April 28, 2026
Discover why smart investors are targeting emerging real estate markets. Learn about top cities, trends, risks, and rewards.
By Scott Perry April 28, 2026
Avoid probate, reduce taxes, and protect your real estate legacy. Learn how holding property in a trust builds generational wealth.
Show More